DISCOVER THE ART OF HAIR COLOR FORMULATIONS WITH HSA

How are professional hair color formulas created?

Creating the perfect hair color formula requires a deep understanding of both chemistry and artistry. The process begins with selecting the right pigments, combining them in precise formulations to deliver vibrant, long-lasting results. At HSA, our formulations are crafted with the highest level of expertise, ensuring that every color is not only visually stunning but also safe for hair health.

1. Pigment selection — The foundation of any color formula is the pigment, carefully selected based on the desired result, whether it's a rich, deep color or a light, subtle tone. The choice of pigments is key to ensuring true-to-life color that lasts.
   
   
2. Innovative technologies — HSA's formulations incorporate cutting-edge technologies, such as In Water Hair Color, a water-based color solution with up to 94% natural ingredients, free from ammonia, PPD, resorcinol, and silicones. This technology allows us to create professional-grade colors while maintaining a focus on sustainability.
   
   
3. Formulation precision — Our scientists work meticulously to fine-tune the balance of functional ingredients, ensuring that each formula not only provides rich color but also nourishes and protects the hair.
   
   
4. Customization — We understand that each hair type has unique needs. That’s why HSA offers fully customizable formulations, allowing for color variations, intensity adjustments, and texture customization. This personalized approach ensures that every shade created is perfectly tailored to the individual’s requirements

HSA's most popular hair color formulations: innovation in every drop

The world of hair color formulations offers a spectrum of options, each designed for specific results and longevity.

• Permanent color with or without ammonia: these professional hair color formulas use an oxidation process to open the hair's cuticle, allowing color molecules to penetrate and deposit deep within the cortex. This results in long-lasting, vibrant color, complete gray coverage, and the ability to lighten natural hair pigment.
  
  
• Semi-permanent color: these are temporary hair color formulations that coat the surface of the hair without penetrating the cuticle. They contain no ammonia or peroxide and wash out over several shampoos. They are perfect for temporary color changes, adding vibrant fashion shades, or refreshing existing color.
  
  

HSA stands as a master across this spectrum, capable of developing hair color formulations tailored to any brand's vision, whether for salon professionals or consumer home use.

HSA's revolutionary In Water Hair Color

At its core, In Water Hair Color is a water-based oxidation color that uses only functional ingredients, meticulously eliminating unnecessary additives. This commitment to purity is reflected in its impressive "free-from" list: no ammonia, PPD, resorcinol, silicones, fragrances, ethoxylates, surfactants (SLS-SLES), emulsifiers, or EDTA. This formulation perfectly embodies HSA's "Clean Care" formulative approach and dedication to transparency.

This concept, combined with a unique texture modulator, offers three distinct textures—Watery, Gel, and Jam—to achieve a wide range of hair color formulations and effects.

Here’s a summary of the main features of HSA’s In-Water hair color:

Rely on HSA and get the best hair color formulations ever

HSA stands out as a private label manufacturer that goes beyond mere production:

• Full-service model: we offer a complete service, ranging from marketing strategy and product development to production, filling, packaging, and labeling, allowing brands to focus on branding and sales.
  
  
• Established experience: with over 30 years of international experience and partnerships with over 200 brands in more than 90 countries, HSA is a reliable partner with extensive expertise in creating over 1,000 hair and skin care formulations.
  
  
• Continuous innovation and research: we invest in research and development, combining science and creativity to create cutting-edge products. In-house laboratories continuously study the latest cosmetic trends.
  
  
• Total customization: we offer fully customizable formulations, creating unique and distinctive products for each brand. These solutions are ideal for niche brands with limited in-house capabilities.
  
  
• Sustainability: we use almost 50% of energy from photovoltaic panels and significantly reduces plastic usage, saving 60 tons of plastic per year. Formulations are environmentally friendly, reducing water and energy consumption.
  
  
• Scientifically-backed formulas: we are leader in "Hairceuticals" and dermo-cosmetic formulations, using tested and scientifically validated ingredients to ensure superior performance.
  
  
• Skinification and scalp care: we integrate advanced skin care principles into its hair color and care lines, addressing scalp microbiome health and offering solutions for specific scalp conditions.
  
  
• Inclusivity and AI-driven personalization: we offer tailored solutions for different hair types, including curly hair, and utilizes AI-powered diagnostics for hyper-personalized product recommendations.
  
  

Choosing HSA means entering into a strategic partnership that not only provides high-quality products but also supports innovation, sustainability, and personalization, allowing your brand to grow!