Nouvelle is a brand of

Logo HSA

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Sani Habit

THE GOOD HYGIENE HABIT

THE HAIR&BODY ROUTINE THAT TALKS TO HAIRDRESSERS AND END CONSUMERS WITH THE HEART, NATURE AND TECHNOLOGY FOR A PERFECT AND COMPLETE HEALTHY EXPERIENCE

Nouvelle laboratories has developed a complete multi-action line: purifying, moisturizing and sanitizing for hands, body, hair and scalp. The line represents the perfect routine for hairdressers who want to offer their clients safety and hygiene combined with clear results, but it is also ideal for use at home, for all those who are eager to implement a regular, daily sanitizing treatment. The right balance between highly effective natural ingredients and a more hi-tech component produces simple, safe, clean formulations that contain no SLS/SLES and no parabens: fewer ingredients, but with enhanced performance that respect people and their environment. In addition, the very particular texture of products gives the line a unique, distinctive character that makes for an indulgent sensory experience

We have selected only natural active ingredients with anti-bacterial and sanitizing properties.

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100% Italian chestnut honey

Recent scientific studies by universities have revealed its antibacterial properties deriving from the high sugar content and natural acidity. It also has extremely powerful antioxidant properties and is very rich in phenolic acid. Produced just a few kilometers from the Nouvelle headquarters, it helps support the local economy and contributes to its sustainability.

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Mix of essential oils

including cinnamon and eucalyptus

Natural bactericidal, antimicrobial and antifungal effects with heady balsamic notes.

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A COMPLETE,

FUNNY AND COOL LINE

The new Nouvelle line RS is pure creativity for the salon and its clients. 22 products with multiple features of styling and finishing to sculpt and draw infinite looks in total freedom and creativity. 

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NOUVELLE VALUES

THE GOOD HYGIENE HABIT

It is the brand that inspires the hairdresser with the latest fashions and trends. It helps to become a reference point for a large, variable clientele and gives the instruments to offer quality services and products which range from basic to more daring treatments and looks for a younger public. It has quality and know-how proven by 30 years on the market and an ideal price position for a woman who wants visible results on her hair, who frequently goes to the salon to always have herself in order, but every so often would like to change with new more creative and coloured styles.

Sani Habit


Easy Cut Spray

Hair sanitizing heat-protector

Final Sani Fluid

Hydrating sanitizing multi-action fluid

Hydra Sani Shampoo

Hydrating sanitizing charcoal shampoo

Nutri Sani Daily Mask

Nourishing sanitizing mask

Fresh Sani Water 10 Actions

Hydrating sanitizing scented hair & scalp water

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PRIVATE LABEL COSMETICS

Where beauty meets innovation

Connect with the most innovative cosmetics production for third parties, discover how to become one of our "customer partners".

R&D and Partner
approach

Wide portfolio of hair care and skin care formulas conceived and developed by HSA, already available to be customised with scents and actives at your choice.

Quality e Regulatory
division

Our strict quality control ensures that all products sold comply with the standards required by our customers and comply with the hygiene and health standards set by international law

Regulatory affairs
& safety assessment

Our internal regulatory affair division ensures full compliance with regulations, laws and directives on an international level, following the correct distribution of the product in more than 90 countries.

Environmentally
friendly

Attention to sustainability issues for the development of safe, effective products and in compliance with environmental protection standards.