Hair products for
professional use

Here’s a question: where do professionals buy hair products? There are so many options out there… Some of them find a distributor, others go directly to a private label manufacturer. Some others even shop at their local drugstore, which is probably the worst choice for their clientele.

But there’s another option to consider when buying hair products for professionals only, and that is… Asking HSA Nouvelle, of course! Swim upstream of the hair care market and choose the best lines in our catalog.

Nouvelle’s range of hair products used by professionals

Why choose HSA Nouvelle’s hair products for professional use? In a world where there are too many options that can get you confused, search for the most fundamental hair care values: our formulas are great, effective, and loved by hairdressers – and you’re next!

Stop wasting time on deciding which brand is best for your salon: we are! Take a look at all the lines we uniquely develop to treat each and every hair type and issue, and give your clientele a valuable solution.

Hair care products for professional hair coloring

Color Glow

Color Glow is an exceptional coloring line that includes hair products for professionals only. You will find everything your clientele needs to dye and maintain their hair colors but also revitalize and protect the strands.

Rev up, for example, is a hair product used by professionals that guarantees effective and long-lasting results. It’s a direct coloring mask – available in many hues – that brightens, restructures, and moisturizes the hair.

espressotime products


Espressotime, instead, is a line with hair products that professionals use to promptly and uniformly dye their customer’s locks. How so? Because as its name suggests, this cream only takes 10 minutes to deliver its action – and the results are incredible.

The benefits that Espressotime allows are:
total white hair coverage
long-lasting performance
stain removal from the scalp
balanced hair porosity

Paint Bang

Another top-quality hair coloring line is Paint Bang, a full range of ammonia-free hair products used by professionals. These semi-permanent direct dyes come in infinite tones and effectively create an explosion of color on your clientele’s strands.

Lasting up to 20 washes, this is the perfect solution for those customers who look for a new, eccentric style to show off.

Hair products professionals use to volumize hair

Body Booster

If your clientele asks you to help them with their fine hair, here’s the solution for them: Body Booster is the perfect line for volumizing! Its hair products for professionals only are definitely the right solution for this issue.

Its special formula instantly adds volume and body to the hair, while nourishing and moisturizing at the same time. This is because it is able to give support to the roots and leave the hair soft and shiny.

Hair care products for professional hair detoxifying

Sani Habit

Sani Habit… Where do we start? This line really is comprehensive of the best hair products used by professionals to cleanse and sanitize hair, body, and scalp on a daily basis. The purifying sensation your clientele will get after using these shampoos and conditioners is unprecedented.

This is because we developed Sani Habit by resorting only to the most nourishing and effective natural ingredients – such as Italian chestnut honey, cinnamon and eucalyptus essential oils, and charcoal. It really gives the best possible hygiene!


Another outstanding line for detoxifying is Kapillixine. These are hair products professionals use to prevent hair loss and dandruff build-ups, exfoliate the scalp, and rebalance the production of sebum.

The formulas we have developed include many quality active ingredients – such as panthenol, red ginseng extract, vitamin E and B6, salicylic acid, and extracts of butcher's broom, bilberry, birch, sage, and lavender.

Hair products used by professionals for frizzy hair

Curl Me Up

Curl Me Up is a special line specifically conceived to tame and detangle curly hair. The hair products for professionals only it includes are ideal for frizzy strands that need to be taken care of.

This line includes a protein shampoo and mask, a reviving pre-setting serum, and a moisturizing conditioner. After using these products, your customers’ hair will be so easy to comb that they’ll be left breathless!

Hair products professionals use to repair and nourish the hair

Double Effect

If your clientele is looking for the right solution to treat damaged hair, here’s a line you should definitely introduce them to: Double Effect. This formula is also 100% nourishing, giving dry hair the best possible hydration and leaving it shiny and silky as new.

These hair products for professional use protect your hair even from every aggressor – even from heat damage caused by blow dryers, for instance. You will find restoring ingredients such as hydrolyzed keratin and wheat proteins, hop extract, avocado oil, and cocoa butter.

Hair care products for professional hair styling


Re-styling is the widest assortment of hair styling products you’ll ever find on the market. We have developed different lines to fix, discipline, and make your clientele’s strands look glossier.

Pure creativity exudes from these hair care products for professionals because they allow every hairdresser to be totally free in styling cool and unique looks on their customer’s heads with long-lasting effects.

Nouvelle’s Made in Italy hair care products for professionals

When we think of what HSA Nouvelle is today, we can’t not think about our almost 40 years of experience as a brand for hair salons. Our growth as a company that develops hair care products used by professionals has been unprecedented and has led us to become established on the international market.

This wouldn’t have been possible without the know-how of our excellent team of experts: our Italian internal lab, in fact, is synonymous with quality, innovation, and responsiveness. The formulas we create are aimed at meeting every hair type need and – according to the satisfaction of the professionals that work with us – we are doing the best job ever!

What are you waiting for?

It’s time for you to find out about HSA Nouvelle's hair care products for professionals!

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