Nouvelle is a brand of

Logo HSA

THE ART OF BEAUTY

The soul of Nouvelle is contemporary, colorful. The exuberance and originality of the brand find solid foundations in the critical interpretation of different artistic periods, cultural movements, painters and creatives who have expressed their concept of color and beauty. Nouvelle is art, conceptual cubism, or pop disorder, digital graphics or street art, fluid color or geometric rigor. The result of this powerful synergy is a vigorous, disruptive brand that combines product quality with a strong aesthetic personality to inspire hairdressers around the world and allow them to stand out and make uniqueness their fundamental value.

The brand that inspires hair stylists with professional beauty salon hair care & hair color products

Body Booster

Color Effective

Color Glow

Curl Me Up

Double Effect

Every Day

Kapillixine

Lively

Paint Bang

Play It Straight

Re-Styling

Shape

Simply Man Match

Touch

Metallum

NOUVELLE CATALOGUE
2020-21

//

NOUVELLE VALUES

INSPIRING, FASHIONABLE AND TRENDING HAIR SALON HAIR CARE & HAIR COLOR PRODUCTS

Nouvelle inspires hairdressers with the latest fashions and trends. It helps them become a reference point for a wide, diversified clientele and gives them the instruments to offer quality services thanks to its salon hair care & hair color products, which range from basic to more daring treatments and looks for a younger public. Nouvelle’s quality and know-how is proven by more than 30 years on the market and an ideal price positioning for a woman who wants visible results on her hair, who frequently goes to the salon to always have herself in order, but every so often would like to change with new more creative and colorful styles.


DEMOCRATICALLY FASHIONABLE

With Nouvelle's beauty salon hair color products, color is the heart of the brand, inspiring hairdressers from all over the world and making them experts in style and innovation and able to constantly offer their customers the services and products announced by new trends. The Nouvelle hair stylist is contemporary, always up-to-date with recent trends, yet free to interpret them in a personal way. Depending on the customer who is welcomed, the hairdresser is able to offer eccentric or more contained styles, but always with a look at the fashion world, without any constraints to exclusive and limited choices, but remaining democratically open to the most varied demands.

//

RESPONSIVE

Nouvelle's professional hair salon products respond to the needs of a very large target group. Thanks to the completeness of the offer and the basic price positioning, it can meet the needs of the younger and exuberant customer as well as those of the mature customer who wants a quality product and treatment.

 

//

EASY

& PERFORMING

Nouvelle's salon hair care products and protocols are easy to understand and use. Everything is designed to create the best conditions for hairdressers in order to work comfortably, while guaranteeing for themselves and their customers high performances thanks to a product with proven results and a know-how and presence on the market for more than 30 years. Pure efficacy.

Contact us to develop your
products or discover our brands

Please fill all the following fields, all the fields are required.

In partnership with Abiby, a subscription Beauty Box and e-commerce beauty platform, HSA offers its clients the opportunity to launch start distributing their cosmetic products internationally, in Italy and Spain, by providing a discovery platform.




(See full Privacy Policy)
(See full policy)

Work with us

Please fill all the following fields, all the fields are required.

Carica File
(See full Privacy Policy)
(See full policy)

Becomes a supplier

Please fill all the following fields, all the fields are required.

(See full Privacy Policy)
(See full policy)

Scopri tutte le novità
del mondo Nouvelle

top salon hair care products
What are the top salon hair care products of them all?

Struggling to find the perfect solution for your clientele? Fear no more, here comes HSA Nouvelle! With our vast experience in treating hair issues, we can help every professional in their quest for the best professional hair salon products. Take a look at this article!

best professional hair color products
Best professional hair color products to rev up your style

Are you still attempting to find someone who can supply you with the best professional hair color products to rev up your clientele’s style? HSA Nouvelle is where you should look!


PRIVATE LABEL COSMETICS

Where beauty meets innovation

Connect with the most innovative cosmetics production for third parties, discover how to become one of our "customer partners".

R&D and Partner
approach

Wide portfolio of hair care and skin care formulas conceived and developed by HSA, already available to be customised with scents and actives at your choice.

Quality e Regulatory
division

Our strict quality control ensures that all products sold comply with the standards required by our customers and comply with the hygiene and health standards set by international law

Regulatory affairs
& safety assessment

Our internal regulatory affair division ensures full compliance with regulations, laws and directives on an international level, following the correct distribution of the product in more than 90 countries.

Environmentally
friendly

Attention to sustainability issues for the development of safe, effective products and in compliance with environmental protection standards.