We believe in intense and effective relationships with our customers who we consider to be true partners.
Therefore we do not consider ourselves a basic private label cosmetics manufacturer that only provides products: we offer a complete service to create value for brands, from the study of trends and strategic marketing proposals to research, development and realisation of unique and customised product concepts.
We build and support brands with quality strategies and hair care and skin care products that arise from the constant synergy between science and style: internal research and development laboratories are constantly studying the most innovative cosmetic trends; the marketing divisions are inspired by design, creativity and Italian style.
Pioneering technology and vision together with the culture of what is beatiful create original and attractive brands and products.
30 years of partnership with more than 120 brands in 90 countries around the world allow us to develop concepts and products with speed and optimisation of costs and deliveries. A wealth of about 1000 haircare and skincare formulas and an excellent know-how in the development of packaging and finished products are an important strength of our company, capable of responding promptly to any brand partner needs.